What do Dr. Toy, Edward Schmults, former CEO of FAO Schwarz, and a large toy retailer have in common? These industry experts are interested in making “greener” toys available for children and are all members of EcoLogo’s Toy Standard Advisory Committee. This group is pleased to report that progress on the Program’s first standard for Toys is well underway. read more

The EcoLogo Program has announced a final 15-day review phase for its standard to address instant hand antiseptic products. Individuals who want to provide feedback on this new product category for EcoLogo have this last opportunity to get involved. read more

Every New Year, a lot of people make a lot of resolutions that they may or may not keep. One act individuals and companies alike should commit to this year is to buy cleaner, greener electricity.

In hops Bullfrog Power… read more

In the last issue of eQ, we mentioned that Adria Vasil’s next book was about to be released. Canadian homeowners, renters, condo dwellers and college residence movers and shakers will want to take note that this new book has hit their store shelves over the past few weeks. It’s called Ecoholic Home and it’s written by NOW Magazine columnist Adria Vasil. What readers will find in its pages are countless “green” tips and the real dirt on everything from cooking and gadgeting to renovating and powering what goes on in the home. New features in this follow-up to Adria’s first green guide, Ecoholic, are money-saving tips and a greenwashing symbol that draws attention to areas particularly notorious for misleading green marketing claims.

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Last week, the EcoLogo Program issued a press release announcing that it is revising its standard for hard surface cleaners. The release announced the Program’s call for public comment on the preliminary research conducted for this “greener cleaning product” standard. Here are all the important details about this revision and how you can get involved in this standard development process: read more

The latest issue of eQ is officially live and ready for reading! In this winter 09/10 edition, we talk with environmental leader and hero Hunter Lovins about her thoughts on greenwashing and how Natural Capitalism is working to create the Next Industrial Revolution. read more

Greener treatment products for pools and spas are about to get EcoLogo’s approval. The EcoLogo Program recently released its first draft standard for various products used to treat privately used pools and spas. Those involved in the manufacturing of pool and spa water treatment products will want to take note. read more

The creative team at Free Range Studios, a social media design firm based in Washington, D.C., and Berkeley, California, is awarding a grant to a socially responsible business with a campaign or message that can rock the world. The prize is called the Youtopia Grant and the winner will be selected for the finals by people like you who vote for their favorite business or social cause.

TerraChoice is up to the challenge and would love to work with Free Range to create an amazing new website to help find engaging ways to share knowledge about green products and sustainability issues with consumers and companies.  We’re calling on all of our fans to vote for TerraChoice on the Free Range website. read more

Last week, “greenwashing” was in the spotlight thanks to Good Morning America. The Emmy-winning morning news program featured an interview with our own Scot Case, Vice President of TerraChoice, on the issue of greenwashing. read more

Many recent changes in environmental legislation, government incentives, and climate change action have dramatically changed today’s business world.  This is a good thing, but it also poses new obstacles for many companies trying to adapt. Authors John-David Phyper and Paul MacLean have written a book titled Good to Green, which offers solutions to businesses who understand that their competitive advantage will need to be cutting-edge. This will be especially important as consumer awareness around environmental issues increases along with the demand for innovative solutions. read more