An Activist and a Greenwasher meet in a bar… catchy, isn’t it? Want to find out what President of TerraChoice Scott McDougall thinks would happen? Kierstin De West of Ci (Conscientious Innovation), a strategic brand and research consultancy, recently interviewed … Continue reading
Earlier this month, exciting news hit the marketplace of leading environmental certifications coming together to work on the same team: the same team that TerraChoice is now on… Our sister company, UL Environment, recently announced that, in agreement with Air … Continue reading
Making sustainability changes to company operations and product development is a practice many businesses are engaging in but some are still sitting on the sidelines. The early adopters of sustainability practicess are taking risks and reaping the benefits from increased … Continue reading
The average consumer would definitely agree that electronics make life easier. However, many of us are unaware of the fact that these gadgets are filled with dangerous toxic materials like cadmium, beryllium, hexavalent chromium, or arsenic, which have been shown … Continue reading
As the snow begins to fall in earnest (well, at least in the more northern parts of the continent), we are pleased to share TerraChoice’s winter 2010/2011 issue of eQ. The theme of this edition is green marketing and Scot … Continue reading