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March 5th, 2010

Environmental Education Benefits Business and Employees

By KateRusnak

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Improving operational efficiency, strengthening customer and community relations, innovation, supply chain management, and attracting and retaining employees are all benefits businesses can look forward to when they make environmental education company practice, according to a report published by the National Environmental Education Foundation (NEEF) last week. read more

January 15th, 2010

Buy Greener Power in 2010

By KateRusnak

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Every New Year, a lot of people make a lot of resolutions that they may or may not keep. One act individuals and companies alike should commit to this year is to buy cleaner, greener electricity.

In hops Bullfrog Powerread more

November 9th, 2009

Companies go from “Good to Green”

By WadeMetcalfe

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Many recent changes in environmental legislation, government incentives, and climate change action have dramatically changed today’s business world.  This is a good thing, but it also poses new obstacles for many companies trying to adapt. Authors John-David Phyper and Paul MacLean have written a book titled Good to Green, which offers solutions to businesses who understand that their competitive advantage will need to be cutting-edge. This will be especially important as consumer awareness around environmental issues increases along with the demand for innovative solutions. read more

October 29th, 2009

EcoLogo to Certify Greener Power

By WadeMetcalfe

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What you hear is true - the world’s demand for electricity is significantly increasing. This means that power generating technologies are being developed around the world. As a result, our planet may face major negative impacts in the near future as most of the electricity generated in the world today negatively effects the environment.

Thankfully, technology has also allowed the world to develop new ways of generating electricity through the use of renewable resources such as wind, solar, biomass, geothermal, and others. The EcoLogo Program is supporting the use and development of renewable energy solutions by revising its standard for Renewable Low-Impact Electricity that will help reduce impacts on human health and the environment. read more

July 30th, 2009

Interface Brings Love to the Factory Floor…

By KateRusnak

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If you haven’t heard Ray Anderson’s story, you need to. His journey is chronicled in a book authored by Mr. Anderson, Founder and Chairman of Interface Inc., the world’s largest manufacturer of modular carpet. Mid-Course Correction is the title of his book, which shares in its pages the challenges and the financial successes Interface has had on its way to sustainability. We had the opportunity to speak with Mr. Anderson for the inaugural issue of TerraChoice’s new publication, eQ: Environmental Marketing Intelligence + TerraChoice News. read more

April 30th, 2009

How Consumers Can Avoid Greenwashing

By KateRusnak

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Since the launch of the Seven Sins of Greenwashing report, TerraChoice has received many questions about what consumers can do to avoid being greenwashed.

Even though governments in the United States, Canada, the United Kingdom and Australia discourage greenwashing, these efforts are clearly not enough.

If the good intentions of consumers and the environmental benefits of their choices are to be leveraged, consumers themselves must play a role.

Here are four ways consumers can make a real impact on greenwashing: read more

April 20th, 2009

Toys, Baby Products and Cosmetics at Center of TerraChoice Greenwashing Study

By KateRusnak

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Last week, TerraChoice Environmental Marketing launched its 2009 Seven Sins of Greenwashing report, revealing that more products on store shelves are claiming to be green. However, don’t let those shampoo bottles and baby wipes fool you. Many of those ‘all-natural’ and ‘organic’ products are likely committing at least one of the Seven Sins (see below).

read more

March 13th, 2009

Congratulations to EcoLogo-certified Printers!

By KateRusnak

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The 4th Annual Environmental Printing Awards, presented by PrintAction magazine, took place in Toronto last month and we are proud to say that many of the recipients are EcoLogo-certified printers.

These awards recognize excellence in Canadian environmental stewardship across the print-based communications supply chain, which includes vendors, printers and print consumers.

The EcoLogo-certified printers - many of them “bullfrogpowered” - honoured for their environmental initiatives at this year’s awards ceremony are: read more

February 25th, 2009

EcoLogo Launches Public Review of Printing and Writing Paper Standards

By KateRusnak

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EcoLogo is calling for citizen and stakeholder comments for the second review of the Program’s standards for Printing and Writing Paper (also known as fine paper) and Uncoated Mechanical Printing Paper (newsprint). read more

December 17th, 2008

EPEAT® and EcoLogo Partner to Support Green Computer Purchasing

By KateRusnak

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A surge in computer purchasers around the globe looking to buy electronic products has led to the announcement yesterday of a partnership between two leading eco-labels to support the rapid growth of demand for environmentally preferable electronics.

EPEAT, the pre-eminent environmental ratings system for computers, and EcoLogo, an internationally recognized environmental standard setting and certification body, have agreed to partner to ensure that electronics manufacturers who want to register products in the rapidly growing EPEAT registry can do so through either EcoLogo or EPEAT. read more

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