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August 18th, 2010

“Natural” Solutions with Dr. Suzuki

By KateRusnak

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A geneticist, author and renowned environmentalist, Dr. David Suzuki is known to speak passionately about environmental issues (from protecting forests and oceans to indigenous rights), urging us all to get involved.  Dr. Suzuki is Co-Founder of the David Suzuki Foundation, an environmental not-for-profit, and he is also known (especially in Canada) for his more than 30 years in broadcasting, which includes the award-winning television series The Nature of Things with David Suzuki.

For the summer issue of TerraChoice’s eQ, we spoke with Dr. Suzuki to find out what lessons he can share with us on our road to sustainability. When we asked Dr. Suzuki what his greatest achievement was, he talked about starting the David Suzuki Foundation and the various accomplishments all of the people involved helped to make. Exciting work and change is taking place at the Foundation, which will have an impact on all types of businesses and workplaces. Here is an excerpt from this interview:
read more

July 22nd, 2010

The eQ Summer Issue is “Clean and Green”

By CamilleDeBaets

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TerraChoice’s latest issue of eQ: “The Consumer Cleaning Edition” has just been launched.  Among this edition’s features are an interview with David Suzuki (which will be featured in an upcoming blog post) and a “How-To” article explaining the way to credibly market “green” consumer cleaning products.  With a rise in demand for greener consumer cleaning products, this article is a great resource for companies wanting to take advantage of this opportunity.

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June 15th, 2010

Upcoming Conference Focuses on “Greening” Canada’s Government

By CamilleDeBaets


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Government purchasing is one of the most powerful economic forces on the planet.  The decisions made by government purchasers have changed entire industries almost overnight. Government purchasers are now, increasingly, asking for more environmentally preferable products and services. Government purchasers are literally buying a better future.

[Scot Case - Greening Government Conference program excerpt]

This coming Tuesday and Wednesday (June 15 and 16), TerraChoice will be attending the 1st annual Greening Government Conference in Toronto along with federal, provincial, territorial and municipal government officials from across Canada. Attendees will discuss the goals and challenges of achieving environmental sustainability to reduce this country’s ecological footprint.

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April 22nd, 2010

10 Tips to Lower Your Environmental Impact

By WadeMetcalfe

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Today, millions of people around the world are celebrating the 40th anniversary of Earth Day.  This is a day that is dedicated to honoring our planet and educating ourselves on how to reduce our environmental impacts.  Earth Day isn’t just a one day event, though. It’s an opportunity for sharing practical ideas on how to better take care of our planet all year long.

In the spirit of “Earth Day resolutions”, we are offering tips for consumers and companies on how to reduce their environmental footprint. Below are many small but sustainable lifestyle changes that people can make that will have a positive impact on the planet in the long run. read more

March 5th, 2010

Environmental Education Benefits Business and Employees

By KateRusnak

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Improving operational efficiency, strengthening customer and community relations, innovation, supply chain management, and attracting and retaining employees are all benefits businesses can look forward to when they make environmental education company practice, according to a report published by the National Environmental Education Foundation (NEEF) last week. read more

January 15th, 2010

Buy Greener Power in 2010

By KateRusnak

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Every New Year, a lot of people make a lot of resolutions that they may or may not keep. One act individuals and companies alike should commit to this year is to buy cleaner, greener electricity.

In hops Bullfrog Powerread more

November 9th, 2009

Companies go from “Good to Green”

By WadeMetcalfe

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Many recent changes in environmental legislation, government incentives, and climate change action have dramatically changed today’s business world.  This is a good thing, but it also poses new obstacles for many companies trying to adapt. Authors John-David Phyper and Paul MacLean have written a book titled Good to Green, which offers solutions to businesses who understand that their competitive advantage will need to be cutting-edge. This will be especially important as consumer awareness around environmental issues increases along with the demand for innovative solutions. read more

October 29th, 2009

EcoLogo to Certify Greener Power

By WadeMetcalfe

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What you hear is true - the world’s demand for electricity is significantly increasing. This means that power generating technologies are being developed around the world. As a result, our planet may face major negative impacts in the near future as most of the electricity generated in the world today negatively effects the environment.

Thankfully, technology has also allowed the world to develop new ways of generating electricity through the use of renewable resources such as wind, solar, biomass, geothermal, and others. The EcoLogo Program is supporting the use and development of renewable energy solutions by revising its standard for Renewable Low-Impact Electricity that will help reduce impacts on human health and the environment. read more

July 30th, 2009

Interface Brings Love to the Factory Floor…

By KateRusnak

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If you haven’t heard Ray Anderson’s story, you need to. His journey is chronicled in a book authored by Mr. Anderson, Founder and Chairman of Interface Inc., the world’s largest manufacturer of modular carpet. Mid-Course Correction is the title of his book, which shares in its pages the challenges and the financial successes Interface has had on its way to sustainability. We had the opportunity to speak with Mr. Anderson for the inaugural issue of TerraChoice’s new publication, eQ: Environmental Marketing Intelligence + TerraChoice News. read more

April 30th, 2009

How Consumers Can Avoid Greenwashing

By KateRusnak

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Since the launch of the Seven Sins of Greenwashing report, TerraChoice has received many questions about what consumers can do to avoid being greenwashed.

Even though governments in the United States, Canada, the United Kingdom and Australia discourage greenwashing, these efforts are clearly not enough.

If the good intentions of consumers and the environmental benefits of their choices are to be leveraged, consumers themselves must play a role.

Here are four ways consumers can make a real impact on greenwashing: read more

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