Next week, TerraChoice will release its newest Sins of Greenwashing study. Thus far, two studies have been conducted: the Six Sins of Greenwashing in 2007 and the Seven Sins of Greenwashing in 2009. These studies on environmental claims made in … Continue reading
(Photo: Scott McDougall (far right), President of TerraChoice, at a conference in London, UK, on Sept. 28, 2010) Numerous speaking engagements have kept TerraChoice busy in the last two weeks of September. Scot Case, former Vice President of TerraChoice and … Continue reading
TerraChoice and the EcoLogo Program are proud to introduce Dr. Angela Griffiths as the new Executive Director of the EcoLogo Program. Griffiths has been settling into her role as Executive Director for a few months now and is managing the … Continue reading
TerraChoice’s latest issue of eQ: “The Consumer Cleaning Edition” has just been launched. Among this edition’s features are an interview with David Suzuki (which will be featured in an upcoming blog post) and a “How-To” article explaining the way to … Continue reading
TerraChoice has recently launched the first greenwashing game, “Name that Sin,” which is designed to help educate consumers to avoid the pitfalls of greenwashing – the act of misleading consumers regarding the environmental practices of a company or the environmental … Continue reading